Luxury Goods & Textiles

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TRUSTCONCEPT® Security Solutions for Luxury Goods and Textiles

Authentication Success Factor: Anti-Counterfeit Hangtags

Fashion and luxury brands fight tirelessly against product counterfeiting. All known brands are affected by product piracy. In 2014 alone, customs around the world seized some 30 million counterfeit branded textiles and luxury items – and the trend is rising. Effective brand protection, therefore, is and remains indispensable.

Our Tailored Safety Package

For Luxury Goods and Textiles

We’ve created a two-part security concept for you to monitor and protect your entire supply chain and distribution channels. Our combination package of TRUSTSEAL® Protect plus TRUSTCODE® software gives your products magical appeal and offers protection at the same time.

Before we go into detail, we will give you a first overview of our benefits:

Your Security Benefits with TRUSTCONCEPT®:

  • Fabulous designs
  • Protected by visible, hidden, and forensic security features
  • Unique product authentication
  • Tracking of the entire supply chain
  • Building trust at the point of sale – and interacting with the consumer

Beware of Lateral Imports

Prevent Gray Market Activities in the Luxury Segment

The purchasing power of a country, in addition to production and delivery costs, has a decisive influence on the product price. This is an absolutely fair mechanism for pricing. What is ruthless, on the other hand, is someone exploiting this fairness to increase their own profit.

As soon as a brand manufacturer offers their product in different countries at different prices, it opens the door to lateral imports for gray market traders. Retailers purchase the goods cheaply from neighboring countries and thus circumvent the fixed purchase price set by the brand manufacturer. The results for the brand owner are clear: Massive sales losses due to import loopholes, lack of revenue, and a decline in purchases in countries with higher product prices. Protect your products from such gray market activities and rely on the individual brand protection solutions from TRUSTCONCEPT®!

Dual Protection for Your Luxury Items


Visual Security Elements

Product protection becomes part of your brand presentation with TRUSTSEAL® Protect. Integrated into the label or packaging design, our solution supports your branding while incorporating all the necessary security features.


Digital Security Solution

Digital product protection features can be implemented quickly and cost-effectively in every single product with our TRUSTCODE® software. Encrypted QR codes and serialization are just a few of the options this opens up for you.

Get in touch with us. Our team is happy to assist you with our expertise.